Happy 70th birthday Baskin Robbins!

I've been a fan of ice cream since the first time I tasted it, It's fascinating how it melts on my mouth with its creamy-chocolaty taste. My taste buds is not choosy when it comes to ice creams whether its local or imported, give me a spoon and the game is over. Lol!

Baskin Robbins

Last week the most beloved and I think the oldest ice cream brand I know, celebrate 2 important anniversaries. Baskin Robbins marks a two special milestones as it celebrates their 70th birthday since its first store in California in 1945 and simultaneously its first year here in the Philippines.

Baskin Robbins


Baskin Robbins

In line with these major events they launched the BR 31 Smile Project a campaign intended to bring back the smiles to 31 adorable children with cleft lip and cleft palate through the free reconstructive surgery. Funded by Baskin Robbins in partnership with renowned charitable foundation, Operation Smile.

 "This is a very special celebration for us and we would like to express our deepest thanks to our loyal customers for supporting the brand throughout its first year in the Philippines." says Michael Dargani, president IceDream Inc., the company that exclusively operates Baskin Robbins in the Philippines.

Baskin Robbins

If you're wonde ring the number 31 is symbolic of the brand's heritage as it is known for carrying 31 flavors of ice cream at any given time - one for everyday of the month.

Baskin Robbins

"On behalf of Operation Smile, I would like to thank Baskin-Robbins for this wonderful project. You're BR 31 Smile Project has not only brought back the smiles of 31 children but also helped their families and restored the enthusiasm and happiness of these wonderful kids," Anne Gonzales shares, vice chairman of Operation Smile Philippines.

Baskin Robbins

But wait there's more, you will also smile because Baskin-Robbins has just introduced a delicious new lineup of indulgent Cookie Sundae. It is composed of premium baskin-robbins ice cream paired with warm, chewy cookies and topped with sundae toppings.

Baskin Robbins

Starting October, guest can create indulgent sundaes customize to their taste buds by choosing from a selection of warm and chewy White Chunk Macadamia, Dark Chocolate Chunk and Double Fudge Cookies to serve with up to two of your favorite baskin-robbins ice cream flavors. The Warm Cookie Ice Cream Sundae can be topped with hot fudge, praline caramel sauce, candy pieces, cookies pieces, whipped cream and cherries.

Baskin Robbins


For more information visit Baskin-Robbins website: www.baskinrobbins.com

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