by Martin Rules

A healthy lifestyle has always been my goal ever since. But as we all know, it's not that easy to maintain, it takes time and process to get you physically, mentally & spiritually consistent. Robinsons Supermarket is one of the reasons I still maintain that kind of lifestyle because of their freshly produced yet affordable goods.
by Martin Rules
What is the mark of a good business?
Is it the consistent increase in sales; the continued accumulation of assets or a financial statement that will keep investors smiling?
Five or ten years ago, these figures may be enough, but in the current business landscape, there is one other factor that has become critical in building a strong foundation-- Trust.
TRUST has become a “high-value” currency that is accepted globally outweighing the value of any monetary conversion. Gone are the days when people just look at the lavish office buildings when choosing their banks, on shiny new equipment of service centers or rely on commercials and celebrity endorsers when deciding which brand to purchase.
Today, trust plays a crucial element when consumers make a decision--and with the widespread ubiquity of the internet and social media, the importance of establishing a good reputation has only become more pronounced.
Companies can recover from decreasing profits or a downtrend in sales, but when its consumers lose confidence it can result in irreparable damage regardless of how old a brand is.
Trust is that one factor that remains constant. Once trust is established, it becomes an instinctive response – the consumer buys the brand without so much as a second thought because they can relate to it as "their" brand.
Trust is the ultimate vote of confidence. For businesses, it is a forward-facing measure imbued with expectation, promise and satisfaction and a solid reputation of distinction.
For consumers, the mark of a Trusted Brand fosters loyalty and a relationship that goes far beyond price, trends and marketing campaigns.
MOST TRUSTED SURVEY
Now on its 18th year, Reader’s Digest, one of the longest running print publications in the world, will again honor the products and services that Filipinos trust most. The Trusted Brands 2016 Awards ceremony will be held on June 30, 2016 at the ballroom A of the Marco Polo Hotel in Ortigas, Pasig.
Renowned motivational speaker and business influencer, Ms. Anna Esperanza will be the keynote speaker while Reader’s Digest Asia Pacific Mr. Walter Beyleveldt, Managing Director of Readers Digest Asia Pacific and Ms. Sheron White, Group Advertising & Retail Sales Director, Asia Pacific will be personally awarding the trophies to the winners.
Reader's Digest has approached ordinary Filipino consumers to ask their opinions on what brands of products and services are important to them.
For the 2016 Trusted Brand Survey, Readers Digest has commissioned global market research company CATALYST to survey a representative sample of people in the Philippines about the companies they truly believe. The survey covers 44 categories of products and services across a wide range of industries.
Approximately 8,000 individuals were selected across 5 of Asia’s key markets such as the Philippines, HongKong, Malaysia, Singapore and Taiwan.
Around 1000 respondents were surveyed in the Philippines. Half were subscribers to Reader's Digest, while the remainder were selected to reflect the demographics of the general population.
Each respondent was required to complete a questionnaire or participate in a mail, face to face, telephone or online survey. Queried participants are to mention the name of their most trusted brands and then rate each of brands listed based the following six attributes: Trustworthiness, Credibility, Quality, Value, Understanding of Customer Needs, Innovation and Social Responsibility. This year the awards will be presented in each of the 44 categories.
by Martin Rules
Harringtons is one of the best-kept secrets in the South for unique furniture and art lovers who simply cannot resist a good hunt for pre-loved furnishings, one of a kind collectibles and antiques.
by Martin Rules
The iconic Ghostbusters films took the world by storm 30 years ago and the franchise is returning this July with a fresh take by Director Paul Feig (Spy, Bridesmaids). The film reboot will be taken on by an all-girl group made up of Melissa MaCarthy (Mike and Molly, Spy), Kristen Wiig (The Martian, Bridesmaids), Kate McKinnon (SNL) and Leslie Jones (SNL).
by Martin Rules
Aesthetics is one of the main factors I maintain my feed on Instagram. I always make it to a point that every time I post a photo it follows the color, texture, symmetry, transcendence, and harmony based on what theme I want my feed to appear.
by Martin Rules
by Martin Rules
Quezon is developed as the haven for delectable cuisines that every Filipino would crave for. They showcased a variety of gastronomic fares that will surely suit everyone's palates. Following the success of their first concept buffet - Guevarra's, welcomes another concept restaurant - Quezon Buffet - that recently opened in Fisher Mall.
by Martin Rules
Where your feet usually takes you when searching for food? It's so rare for me to stumble across a place that I'm not familiar with. But for the sake of good food, I can take risks. choz!
by Martin Rules

Besides the view and other tourist spots, doughnuts are the things that can make me go and visit down south. Last week, I visited Evia Center in Vista City, Las Piñas for the opening of Krispy Kreme with its First Concept store.
by Martin Rules
Picar Development launches its Summer Promo Packages for those who want to own their dream home located in its two prime developments, Ara Vista Village in General Trias, Cavite, and AMA Tower Residences.
by Martin Rules

Many have come to love coffee not only for its kick of caffeine but because drinking a cup of the dark is such sensorial experience. There lies the beauty of coffee, it engages and awakens. The soothing, delicious aromas; the dark bitter blend; and the warmth that radiates from a freshly brewed cup - all your senses are engaged.
by Martin Rules

A healthy dad leads a healthy household. This is ideal, but there are realities to daily life that contribute to less than stellar health: bad eating habits, too little exercise, and too much stress relate to factors that cause disease and illness. We are all aware that many health campaigns all over the world advise the intake of at least 5 servings of fruits and vegetables for better health. According to a 13-year study by University College London, a daily average of more than seven plates of fruits and vegetable drastically reduces the risk of all-cause mortality. Fruits and vegetables are not only abundant in vitamins, minerals, and dietary fiber, but in phytochemicals and enzymes as well. These substances have powerful antioxidant effects such as anti-aging, skin care, promoting immunity, among many others.
by Martin Rules
Get ready for more fun snacking experiences as Jack ‘n Jill Calbee introduces three new products that offer unique and innovative flavors for adventurous taste buds.
First on the list is the Spicy Pizza Potato—mouthwatering, tasty chips of pizza goodness topped with real melted cheese and an extra hot kick in flavor for that right blend of tangy and cheesy that you can’t say no to!
by Martin Rules
Copper skin, salty hair, solitude, these are the things I look forward for summer. Unfortunately, my family decided not to go to any beaches this year to save for important occasions.
by Martin Rules
Toshiba TEC Corporation today unveils its newly-minted monochrome multifunction product (MFP), the e-STUDIO 2303A. The latest addition to the industryacclaimed e-STUDIO monochrome line enables small-to-medium size business (SMB) owners to affordably manage their printing, copying and scanning needs.
Touting an array of standard and optional features within a rugged and compact chassis, Toshiba's ledger-size MFP completes most any print job, large or small. With a 2,400 x 600 dpi resolution and up to 23 letter-size pages-per-minute (ppm) output, the e-STUDIO2303A delivers crisp and clear text at a rate professionals can appreciate.
For businesses seeking to conserve paper while optimizing document space, this print device has an option for an automatic duplex unit for seamless two-sided printing. This model scans color documents at up to 25 ppm for electronically delivering vibrantly-hued materials.
Combining an accelerated 18-second warm-up time and first-copy-out time of less than seven seconds, Toshiba's new MFP is capable of quickly producing output. A standard 350-sheet capacity - with room for 600 sheets by adding another paper drawer - makes the product suitable for virtually any office environment.
The company's e-STUDIO models also support the company's resolve to soften environmental impact while meeting the stringent Restriction of Hazardous Substances directive - or RoHS - compliance. Toshiba has developed many of the world’s leading technologies for conserving energy and protecting the environment. The e-STUDIO 2303A is friendly to users as well as the environment as it conforms to the newest test criteria set forth in ENERGY STAR.
Our e-STUDIO2303A affordably equips customers with feature-rich monochrome products in a spacesaving footprint that provide an ideal complement to their existing print fleet. "The robust functionality of our new product comfortably fulfils the content management needs for individual workgroups and smaller businesses.” says Andy Ow, Country Manager for Philippines.
Major Features & Specifications 1
• A4 Size A3 Capable MFP
• Print & Copy Speed: 23ppm
• Colour Scan Speed: Up to 25spm
• FCOT (A4): 6.4 sec.
• Power Consumption: 1.5kW (220-240V)
• Printer driver: Windows
The e-STUDIO2303A is available through authorized Toshiba dealers. For more information about Toshiba products, or to locate an authorized Toshiba dealer in your area, visit www.tricom.com.ph or call 890-6525. Click-to-Tweet: @TricomDynamics
About Toshiba TEC Corporation
Toshiba TEC Corporation is a Toshiba Group company, a leading provider of technology solutions, operating across multiple industries – ranging from retail, logistics, manufacturing, and education, to hospitality. For more information, please visit www.toshibatec.co.jp/en/
by Martin Rules
MANILA, (DATE)—It’s always advisable to be responsible with your gadgets, but life is too short and epic moments too fleeting to let the frailty of your devices impede your dynamic lifestyle. As smartphones and smartwatches are gadgets you’d always want to be with wherever you go, they need to be strong and reliable enough for whatever life throws at you.
For active users that need their smart devices to be resilient for the adventures they undertake, Alcatel created the new GO family: the GO PLAY smartphone and its companion, GO WATCH.
GO FORTH AND HAVE FUN
Aching to ride the waves and take pictures underwater? Squished in the MRT and the crowd pushes you while you’re texting? Don’t fret. Alcatel’s GO PLAY and GO WATCH are water-resistant, dustproof, and shockproof. You can roll in the mud, rave at a music festival, even drop your phone from a height of 1.5 meters (yes, it’s drop test certified). Do whatever floats your boat. With the new Alcatel GO devices, it’s all good.
Available in dark red, GO PLAY adds a touch of color to its sporty vibe. It also offers a free waterproof headset so you can enjoy your physical activities, may it be swimming or running, hassle-free. GO PLAY has an SRP of P6,999.
The GO WATCH is the antithesis of the flimsy, delicate smartwatches in the market today. A perfect companion for GO PLAY’s adventures, the classic white GO WATCH has top functionalities to match its robust, good looks. It has SNS, SMS, emails, calls, and weather notifications.
GO WATCH is 100% customizable with an optional changeable front casing and wristband to match with the user’s smartphone or OOTD. With 2-5 days usage and no special adaptors needed for charging, the GO WATCH is a cost-efficient (SRP: P3,799) no-nonsense, intelligent gear for active users.
Furthermore, the GO WATCH brings a unique experience and lets users hack their emotions. By pressing the GO button to trigger an emotion pulse measurement, an emotional graphic will be created based on the input from the gyroscope, heart rate sensor, and accelerometer. The user can then select a theme that matches his mood the best to create a personalized emotion pulse. Users can instantly share their unique emotion pulse on social networks or even set it as the wallpaper of the GO WATCH.
by Martin Rules
I admit, even if I possess a thin body my appetite always goes for heavy meals. That's why I make it to a point to bring snacks everywhere I go. But sometimes my tastebuds yearn for delicious home-cooked food that is very hassle to keep in one's bag.
by Martin Rules
ABOUT THE AUTHOR
Lifestyle blogger based in MNL
/ Dancer / Wanderer / Old Soul
For product review,
sponsorship, and collaboration
contact me at
martinandrade08@gmail.com

Blog Archive
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2016
(152)
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June
(18)
- Active lifestyle with Nova Life
- #FreshTival at Robinsons Supermarket for a healthi...
- Readers Digest Trusted Brands 2016: Honoring the C...
- A Touch of European History
- Fly to Hollywood for the Ghostbusters World Premiere!
- Avida & Kubular tie up for Art in Space
- Get a chance to win a all-expenses-paid trip to Ne...
- Indulge a Filipino + Spanish Buffet at Quezon
- Sandaya Japanese Yakiniku Restaurant Review
- Krispy Kreme opens new store in Evia City
- Summer Promo Packages from Ara Vista Village and A...
- Conlins Coffee opens Coffee Lab at BGC
- Hurom: Gift of Health for Dads!
- Jack ‘n Jill Calbee introduces exciting new flavor...
- My Club Balai Isabel Experience
- Toshiba Expands e-STUDIO Monochrome Line for Small...
- Alcatel LAUNCHES ‘LIFE-READY’ SMART DEVICES
- Ka-Eat saan, Ka-Eat kailan with New 555 Tuna Rice ...
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June
(18)

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